a-gente exists to
make a difference.
To create beauty.
To build together.
About Us
a-gente is the power of togetherness —
a force for transformation.
Strategy and Connections for Global Impact.
In Portuguese, “a-gente” literally means “the people” or “the folks.” 1It refers to a collective group, but it’s commonly used to mean “we” or “us” in informal conversation. 2In our state of Minas Gerais, it’s a warm and endearing way to refer to a group — cozy, familiar, and full of charm.
a-gente believes that the world changes when people, ideas, and territories meet. We are a living business strategy consultancy - but we’re also a bridge, a network, a movement. We were born to bring together those who want to do things differently - companies, brands, institutions, communities - and to turn intention into real impact. We are here to be an agent of transformation, connecting the potential of Brazilian businesses to the global market.
With a global presence and a sensitive gaze, a-gente designs projects that cross borders, strengthen the creative and impact economy, and open up new possibilities. We co-create - because real change only happens together.
How a-gente Brings
Change to Life
a-gente designs, co-creates, and delivers tailor-made solutions for business ecosystems seeking to increase their competitiveness, generate sustainable development, and access new markets. We offer strategic consulting to strengthen the creative and impact economy chain, aligning businesses with ESG principles as a competitive advantage in the global landscape. Our support translates into projects that integrate sustainability into strategy, generating tangible value for brands, communities, and territories.
Our solutions
How a-gente delivers
a-gente offers strategic consultancy for creative and sustainable businesses, providing tailor-made solutions for organizations seeking relevant experiences, legacy, and real transformation. The connection here is not just about people and ideas, but also a global connection to access international markets, creating a movement and a network focused on businesses that generate impact.
Strategic Consultancy in ESG and the Creative Economy
Impact diagnosis, project design, and governance structuring. This is how we translate the complexity of the ESG Agenda and impact business into concrete results for your company, today.
Development of International Cooperation Projects
We design, structure, and execute projects that promote knowledge exchange and the development of business ecosystems between countries. We act on our own initiatives or in partnerships, always connecting communities, brands, and territories.
Curation of Global Experiences and Events
Creating unique experiences through sensitive curation and storytelling aligned with the purpose of brands and institutions.
Strategic Partnership Articulation
Facilitating connections between public, private, and non-profit institutions, leveraging networks and resources for high-impact projects.
Internationalization Platform
Operating as a connection hub for business expansion, facilitating access to strategic markets and innovation ecosystems in Europe and the Americas.
What make a-gente Unique
Global Connection
We work across multiple markets, bringing trends, insights, and solutions from different parts of the world to each project.
Focus on the Creative and Impact Economy
We support companies and institutions in structuring their business strategy and communicating their practices, turning social, environmental, and governance impact into a competitive and reputational advantage.
The Power of Co-Creation
Every project is built in collaboration, with active listening and diverse partnerships focused on achieving the best results with a positive impact on the ecosystem.
Identity as an Asset
Originality begins with understanding identity, which serves as the foundation for creating innovative and creative projects designed to generate real value, institutional relevance, and long-term legacy.
Impact with Humanity
We combine business strategy with human warmth, proving that it’s possible to be efficient, innovative, and sensitive at the same time.
The makers of a-gente
Milena Pedrosa
Founder & CEO
.jpeg)
“I believe in the power of the collective, and that true transformation is born from the meeting of ideas, people, and causes. A-gente exists to amplify those connections and deliver results that positively impact the world.”
Milena Pedrosa is the founder and CEO of a-gente. With over 20 years of international experience leading projects in culture, tourism, sustainability, and ESG, she has built a career marked by creating bridges between sectors, territories, and cultures.
She served as Deputy Secretary of Culture and Tourism in Minas Gerais, leding public policies and initiatives across the state’s 853 municipalities and as well as developing strategic partnerships with governments, companies, and institutions worldwide.
Her career includes directing cultural centres, managing sustainability and social responsibility projects, and coordinating international networks in cities such as London, Lisbon, and Miami.
At the helm of a-gente, Milena is also recognized for her work in the non-profit sector, fundraising, and mentoring for social and environmental causes.
Milena leads a multidisciplinary team and connects clients to innovative solutions and strategic partnerships, aligning purpose, performance, and positive impact.
Blog
Testimonials
